As an excellent partner of smart, AWR Group has a rich brand heritage and diversified business portfolio in the UAE market, and the two sides will jointly open brand stores across the country, so that every user can enjoy a more smart service experience.
At the event, the Burj Khalifa was lit up by the smart logo and vehicle animation, a bright light show, a shocking fountain show and the inspiration of the artists, which also marked the official entry of the new generation of smart pure electric vehicles into the UAE market, and the smart brand's firm determination to continue to reach new heights in the UAE and in the global market.
smart's new brand proposition "open your mind" is a forward-thinking core concept that takes the brand to new heights based on three core pillars. Through "Inspired Co-creation", smart hopes to create a collaborative atmosphere that crosses boundaries, allowing ideas to collide and inspire unique inspiration. "New Luxury Style" redefines the contemporary concept of "new luxury", combining the design aesthetics of Mercedes-Benz with cutting-edge technology. "Warm technology" ensures that each innovation is more targeted and maximizes the user experience.
It is worth mentioning that the new smart Genie #5 will also be available on October 27. Previously, the new car has opened the pre-sale, the pre-sale price of 245,000 yuan, and at the same time launched a novel 5 city passenger first gift. The new car is positioned as a luxury five-seater SUV, and adopts a new design language, following the design philosophy of the Mercedes-Benz global design team of "Sensibility and spirit". It is worth mentioning that smart Spirit #5 is equipped with smart Pilot Assist 3.0 intelligent driving system, which supports intelligent driving assistance without a picture, as well as Genie magic carpet air suspension and other configurations.